How does the CCPA affect UXsniff?

If you are a UXsniff customer, under the CCPA you’re considered the ‘business’ and UXsniff is the ‘service provider’. As such, we as UXsniff are responsible for processing the data our service captures on your site and is stored on our servers. As noted in our Privacy Policy, we will NEVER sell personal data to third parties.

What is UXsniff doing to prepare for the CCPA?

Because of the many product and process enhancements we made in preparation for the 2018 General Data Protection Regulation (GDPR), when the CCPA was signed we were already well-positioned to support customers needing to comply.

As a UXsniff customer, do I meet the basic requirements of the CCPA?

The CCPA is a large piece of legislation and covers many topics that have no direct impact or tie with your use of UXsniff. However, there are areas of the CCPA where your customers might have rights that relate to your use of UXsniff. We’ve included a brief explanation of their rights and how UXsniff can be used in a manner that supports you in servicing them below.

1. Privacy notice

Under the CCPA, businesses must update privacy notices to specifically state what data is collected, categorize the data collected, explain the purpose for the data’s use, identify third parties with which that data is shared, and communicate the rights available to an individual.

The lawful disclosure and consent have always been part of UXsniff’s Privacy Policy

We recommend that you perform a full review of your company’s terms of service and privacy policy to ensure you meet the CCPA’s requirements and, if necessary, disclose the use of UXsniff.

2. Personal information requests (right of access and deletion)

Under the CCPA, California consumers may have the right to request and receive a list of personal information and additional details a business collects (or has collected), as well as the intended business use for collecting this data.

The consumer may also be able to request that any specific personal information be deleted. With the exception of specific types of data (e.g. billing or other regulatory required information), these deletion requests must be fulfilled by you, the business.

3. IP addresses

Under CCPA, an IP address may be considered personal data if it can identify a household.

UXsniff’s default behavior is that IP addresses of visitors are always suppressed before being stored to disk on our servers using UXsniff's core feature set. We set the last octet of IPv4 addresses (all connections to UXsniff are made via IPv4) to 0 to ensure the full IP address is never written to disk. For example, if a visitor's IP address is, it will be stored as The first three octets of the IP address are only used to determine the geographic location of the visitor.

Our Use of Third Party Data Processors

UXsniff makes use of third party services in infrastructure, reporting, and analytics. It is our obligation to ensure that the processing of data on our behalf is also GDPR compliant. For the details of our third-party tools, please refer to the privacy page.