We understand the pain of the never ending loop from “Design”, “Development” to “Marketing”. Too many UX voices from decision makers, designers and developers. Everything sounds legit from their point of views. Does this sounds familiar to you?

According to Google Analytics, direct traffic is website visitors that landed on your website either by direct typing your website URL into a browser or through browser bookmarks. Other than that, Google Analytics also considers the traffic source as “direct” when it doesn’t has any referral source.

Bounce rate is determined by the percentage of users leaving the landing page without interacting with any other pages. So, is this really a bad thing? It depends.

We are glad to announce that User Journey is now available for all plans including free plan. It’s interesting to see where your users are coming from and how did their behaviours changed over time. A very common scenario is a user initially landed from CPC, Social or other campaigns ended up become organic traffic […]

UX Sniff was started in the middle of 2017 as a private UX consultation service in Singapore. Just a UX guy pitching for his UX research, delivering monthly UX reports. That’s how it got started.